Running a small business can be made easier with the use of an online booking system. If you are unfamiliar with these systems, this article will explain what they are and how they can benefit your business. In addition, it will provide guidance on the features to consider and examples of some of the best systems available. An online booking system is software that you use to manage reservations for your services, and it can even accept online payments. Using one can increase your booking rate by offering customers a quicker and more convenient online option instead of calling. Automated texts and emails from the system save you time as follow-ups are not required. Having an online system provides access to insightful reports on your business and customer demographics. When looking for a system, consider features like custom branding, “book now” buttons for websites, automated emails, chat functionality, reporting features, support options, pricing structures, and social media integration. If you use a web builder for your site, consider using a plugin or iFrame to create your booking system. Examples of third-party booking systems include Simplybook.me, 10to8, Skedda, Reservio, Planyo, BookingLive and Appointy. Some systems are designed for specific sectors such as the Fresha system for salons and beauty therapists or systems designed for car hire businesses.
